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Media Design looks at the theory, practical application and use of interactive digital media. This is area of design is rapidly changing with the development of new technologies. In your studies you will learn about up-to-date interactive technologies. 

You will study the core knowledge and skills in digital media such as Flash animation, programming languages, search engine optimisation and content management systems. As you progress throughout your study these key areas will allow you to specialise in your desired area.

By the end of your study you will be able to create innovative and interactive digital interfaces (what the user sees) and also have the skills to manage and produce the ‘back-end’ areas of digital media (e.g. Project manager, Flash Developer).

Topics you may cover

  • You will learn about different types of digital media: the Internet; visual and audio communication; augmented reality – computer representation of reality with additional information that enhances the user’s perception of the virtual world; gaming, interface interaction design; portable communication – cell phone, iPad, laptop, etc.
  • You will learn skills in front-end design (the parts that users see and interact with) such as design, development and scripting.
  • You will learn about how to create Flash software applications, audio production and how to integrate audio and video via programming.
  • You will gain hands-on experience and learn how to apply the theories you have learnt. This area involves research and experimentation.
  • You will learn practical skills in content and production management. This involves looking at creating websites for clients that can be easily updated/edited and that are search engine friendly. It also includes learning how to deal with clients, create project briefs, and manage projects effectively. 
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